Totsy Signs Exclusive Ad Partnership with Parent Media Group, Inc.
TOTSY secures exclusive advertising agreement to become the only private sales site featured on Parent Media Group, Inc.’s sites for young families
New York, NY (November 29, 2011) – TOTSY (http://www.TOTSY.com), the private sale site exclusively dedicated to delivering deals on coveted must-haves for parents, babies and kids, announced today that it has secured an exclusive advertising partnership with Parent Media Group, Inc., a leading source of contests, deals, and news for the young family marketplace, all offering access to millions of moms by email and via a network of targeted websites.
The exclusive agreement with Parent Media Group locks out any other private sale sites and daily deal sites from advertising on Parent Media Group’s network of online properties that draw two million unique monthly visitors and have a database of 1.5 million mother members. TOTSY will gain exposure on the following Parent Media Group properties via email and display ads:TheCuteKid.com, DealsForMommy.com, and ParentSociety.com.
“Parent Media Group has historically generated very high quality members for us, and the scope of their properties allows us to reach families with kids of all ages,” says Christophe Garnier, Cofounder, President and CMO of TOTSY. “We look forward to continuing this strong relationship with Parent Media Group and to introducing young and expecting families to the deals at TOTSY.com.”
“Parent Media Inc. is eager to strengthen our relationship with TOTSY.com and to grow their member base through our marketing strategies,” comments Greg Byrnes, SVP of sales and marketing at Parent Media, Inc. The exclusive sales events on TOTSY.com resonate with our target demographic and we look forward to collaborating with the company to continue creating communities that provide information and deals that young families need.”
TOTSY is the leading private sales site catering to expectant moms and families with young children, offering high quality products in many categories such as apparel, toys, games, cosmetics, maternity wear, home furnishings, accessories and shoes, from the hottest brands at discounts of up to 90%. Parent Media Group, Inc. builds relationships with parents while making their serious role fun, exciting and informative. Focusing on young families, Parent Media Group, Inc.’s website offers deals from valued partners, social interaction and community forums.
For more information, please contact Stephania@southardinc.com.
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Headquartered in New York, TOTSY is a privately held company dedicated to providing its members with access to coveted and essential products and brands designed for expecting moms, parents, babies and kids at sample sale prices. Shopping events are designer-specific and held over a 72 hour period. Membership is free of charge and by invitation only. For more information, please visit http://www.totsy.com.
About Parent Media Group, Inc.
Parent Media Group, Inc. builds relationships with parents and takes the role seriously while making it fun, exciting, informative and worthwhile. Focusing on the young family marketplace, PMG’s network of family-centric sites attracts parents at touch points that induce interactivity &loyalty. PMG’s sites offer contests, promotions, and deals from valued partners, photo galleries, social interaction and up-to-date articles, blogs and community forums.