NEWS

26
Jul

Behavioral Email Start-up Sailthru Raises $1 million led by DFJ Gotham

New York, NY……..July 26, 2010 NYC-based email startup Sailthru has raised a $1 million round of financing, led by DFJ Gotham. Other backers include Metamorphic, RRE, Pilot Group, Thrive, and Lerer Media. The company has built out a behavioral email platform called...
13
Jan

An iPhone Ad Disguised As A User-Editable Vampire Weekend Music Video (Medialets)

Ads on the iPhone, just as ads on the web, are something most users want to avoid. But some of the ad companies that are specifically targeting newer smartphone devices such as the iPhone are becoming increasingly inventive with their approach to advertising. A good example of...
27
May

Cornell Startup Digiciept Wins Top Prize of $250,000 in Third Annual DFJ East Coast Venture Challenge

Digiciept Rises Above Competitors from Elite East Coast Universities May 27, 2009—New York, NY— Digiciept, a web-based service providing users with a system to manage receipts and expenses as well as consumer product companies with market data, has been named the winner of the...
12
May

Medialets Closes $4 Million Series A Financing Round for Mobile Application Advertising and Analytics Platform

Medialets serves thousands of publishers and advertisers as the mobile application market continues to grow exponentially NEW YORK, New York. – May 12th, 2009 – Medialets, the leading analytics and ad technology platform for next-generation mobile applications, has...
10
Apr

Moving Beyond the Paid Search Keyword

iMedia Connection, April 10 2009 By John Federman Retail sites are quickly eclipsing search engines as the start of the purchase process. Find out how you can capture consumer attention in this exciting space. With a broader spectrum of product options, features, and prices...
11
Mar

IZEA, Paid Blogging Outlives the Fad Phase

ClickZ, Mar 11, 2009. . . . . . . When the sponsored blogging craze hit the Web in 2006, skeptical observers expected it would be a short-lived phenomenon. But services like PayPerPost appear to be going strong, as pay-to-blog offerings evolve to suit advertiser needs. And as the...
22
Jan

Searchandise Commerce Named to the AlwaysOn OnMedia 100 List

Company Selected as Technology Innovator in Search Marketing and Advertising for 2009 January 22, 2009……….Searchandise Commerce, the first online retail network for product manufacturers and their distribution partners, today announced that it has been selected...
20
Jan

John Arenas named one of the 25 Most Influential Executives In The Business Travel Industry, 2008

JANUARY 20, 2009 — Business Travel News editors again proudly recognize the 25 business and government executives whose decisions held the greatest sway over the business travel industry in the previous year. Editors vetted nominations that were submitted by industry...
19
Dec

ContextWeb Launches New Spanish-Language Contextual Targeting

First Step in Expanding Targeting Capabilities to Fast-Growing Markets NEW YORK (November 19, 2008) ContextWeb, Inc., a leading contextual advertising company and operator of the ADSDAQ Exchange, today announced that it has developed and implemented the ability to target...
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